May 05 2008
Don’t Forget Offline Advertising
It’s easy to concentrate on earning an extra income online. We tend to forget that there are plenty of resources offline that we could be using to advertise. Some of them are really inexpensive too.
The first place I suggest is Vista Print. You can get tons of products free if you just pay the shipping and handling. These are quality products. I order their postcards most often. Whenever I get junk mail I use the person’s name and address and place it on one of my post cards and mail it out. They are prime targets because they already know how to use offline advertising. You can get many more things from Vista Print like, magnets, T-shirts, letterhead, etc.
Use your local papers too. My Dad owns a newspaper so I have an ad in there, but we also have a great local paper that doesn’t contain any news. It’s just for people offering things for sale, or people who are looking to buy a certain item, you get the idea. Advertising in that paper is cheap and almost the whole county reads it.
Another idea is to create some flyer’s and pay some kids to hand them out in mall parking lots or on boardwalks. Kid’s will do it really cheap and people respond better to kids who are handing out flyer’s than they do to adults. Must be the cute faces.
My point is that there are plenty of ways you can advertise offline and you shouldn’t discount them. They can bring you just as much traffic as an online source if you play your cards right.
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